A Sales letter, also known as Copy, is one of the most versatile forms of letter writing. Its main purpose is to persuade a prospect (the receiver of the messages) to buy the goods or services marketed by the writer or his client.
A Sales letter, also known as Copy, is one of the most versatile forms of letter writing. Its main purpose is to persuade a prospect (the receiver of the messages) to buy the goods or services marketed by the writer or his client.
A white paper can be understood as any document having authoritative outlook. It is capable of helping those in authority make important decisions.
Public Relations writing constitute an important aspect of Corporate Functions. A corporate establishment has several interest groups looking to it for information on a continuous basis. These target audiences may be listed as follows: Investors, who have staked their Capital in the Company, and are therefore keen to know of the health of the Company. […]
A Research Paper is a formal Article, mostly academic in nature. At times, long established traditional views on a topic may appear to warrant a second look and a Research Paper examines this aspect. The Research paper is not to be confused with a Research Thesis. While a thesis starts with a Hypothesis and ends […]